This is the new way in which the Royal Opera House website handles excessive traffic. I would like to compare it to call centre hell, but actually it's a good idea! Not so good for people like me whose attempts to buy popular tickets involve five laptops with self-refreshing browsers over different internet connections, but a good idea for the general public (avoids frustration, gives regular updates) and for the vendor (manages website traffic, reduces the number of people just walking away).
P.S. Coincidentally, the UK website whose innovation still excites me is Christie's, which targets a similar type of customer.
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